Data Engine: Where Data Meets Design
Assette bridges your source data to your branded content—so Marketing can start authoring on day one, right in the tools they already use.
What Do Data Objects Actually Do?
Clean, organized data is a great start—but it’s not content-ready. That’s where Data Objects come in.
Data Objects are reusable, no-code building blocks that shape source data into display-ready, compliant, data.
They give marketers full control over what shows up in client content, how it’s formatted, and where it’s used—without developers or scripts.
With Data Objects, your team can:
- Select the right fields (and rename them for clarity)
- Apply business filters (exclude cash, gross vs. net, top N holdings)
- Format for display (currency, decimal precision, units)
- See where data is used and impact of changes
- Reuse logic across factsheets, pitchbooks, dashboards, and AI agents
Think of them as the bridge between your source data and your finished content— configured by the people who actually understand sales and client content.
Once your data is connected, this is what makes Assette usable on day one.
Most Content Tools Weren’t Built for This Industry. We Were.
We meet clients where they are.
If your data is already prepared in Snowflake, SQL Server, or even Excel, Assette connects directly—no duplication, no importing to yet another system.
From there, your team can shape and use that data immediately through visual, no-code tools.
- If the data’s ready, so is your team.
- If not, it can be fixed upstream—or optionally, right in Assette. It depends on what works best for you.
Why Assette Is Different (And Why It Matters)
No data duplication.
Most vendors force you to import and store your data in their systems. Assette connects to your existing source of truth—so data stays consistent and secure.
No developers needed.
Other platforms require scripting and engineering resources for every change. Assette gives your content team full control using no-code interfaces.
No fragile workarounds.
We’re built for investment content—not retrofitted from sales enablement software. That means fewer hacks and more harmony.
Power Every Output—Including AI
With Data Objects, your team can:
- AI agents draft commentary, complete RFPs, and tag SMEs
- Templates populate charts, tables, and text in your deliverables
- Personalized outputs stay accurate and compliant—automatically
Designed for Scale, Not Just Speed
- Update a performance number—sync across five reports
- Add a benchmark once—see it populate everywhere
- Generate commentary with actual account data—automatically
BY THE NUMBERS
5–7 sources
Ready to Create Smarter, Faster Content—on Solid Data?
Assette connects to your systems, gives your team no-code control, and powers high impact content from day one.